During the summer of 2019 I did contracted social media management for the vegan entertainment and news source, Totally Vegan Buzz. I devised and executed several successful social media campaigns, including Anyone Can Go Vegan, Taste Test Tuesday, and Feature Friday, through which I built relationships with prominent members of the vegan social media community. I also created daily content to drive traffic to the website, implementing various content marketing strategies, and I regularly used polls and quizzes in stories to facilitate community engagement. Under my management, the Instagram account experienced 25% growth in three months.